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FAQ - Frequently Asked Questions

FREQUENTLY ASKED QUESTIONS

Designing and furnishing a retail space always raises many questions.

When is it worth involving a professional? When is design planning essential, when is custom manufacturing justified, and what does store fit-out actually mean in practice?

On this page, we have gathered the questions our clients most frequently ask when planning and implementing their store interiors.
The answers are intended to make the process more transparent, support informed decision-making, and demonstrate how Ama Shop helps create retail spaces that are commercially successful, well-functioning, and sustainable in the long term.

Customer experience & decision-making
What are the most common mistakes business owners make when fitting out a store?

The most common mistake is starting without a comprehensive store design concept and cost analysis, and instead selecting furnishings based on personal preferences or solutions seen elsewhere. In these cases, different store fitting systems are often not compared, and their advantages and limitations are not properly evaluated, which can later lead to functional and financial compromises. In many cases, the lack of upfront planning results in costly modifications, inefficient use of space, and a weaker overall customer experience.

You can read more about the principles of well-planned store design and our complete process on our Shopfittingservices page.

Ideally, already at the very beginning of the planning phase of a new store opening or refurbishment. Involving an expert helps explore the available options, avoid poor space-planning decisions, and develop solutions that support the store’s long-term performance and return on investment.

The role and steps of professional planning in a successful project are explained in detail on our Shopfitting design page.

The interior layout of a store guides customer movement, attention, and purchasing decisions. A well-designed space supports intuitive orientation, highlights key products, and increases the likelihood of impulse purchases, while creating a pleasant and trust-building environment.

References projects illustrate how modular systems can be successfully combined with custom-designed elements.

Modern store design increasingly focuses on modular and flexible systems, clean and timeless aesthetics, and the use of sustainable materials. The goal is not to follow short-lived trends, but to create solutions that work effectively in the long term.

Ama Shop supports clients already at the concept and early planning stage to ensure that the store is not only visually appealing, but also commercially effective. We take into account the brand identity, target audience, sales objectives, and spatial characteristics, so decisions are made consciously from the very first steps.

We coordinate the entire process – from concept development to implementation – Project Management service page.

Planning & customer experience
How does well-considered store design support a positive customer experience?

A thoughtfully designed store guides customers naturally through the space, makes orientation easier, and creates a comfortable and safe environment. A well-structured layout reduces the feeling of overcrowding, highlights key products, and encourages longer in-store dwell time, directly influencing purchasing decisions and overall perception.

You can find more details about the role of well-planned shopfitting and its impact on customer experience on our Shopfitting services page.

Proper planning ensures that the store works well functionally, visually, and economically. During the planning phase, it becomes clear how the available space can be used efficiently, which fitting systems best support the store’s operation, and what costs can be expected—helping to avoid expensive changes later on.

The shopfitting design process and its benefits are explained in detail on our Shopfitting design page.

Planning requires the store’s floor area and layout, the planned product range, the target audience, and operational requirements. Brand identity, positioning, and the intended customer experience are also key inputs.

Yes, Ama Shop prepares 3D visualizations during the design phase, allowing clients to see the final appearance of the store in advance. These visuals help refine proportions, materials, and layouts before production and installation.

You can read more about the benefits and process of visual planning on our 3D visual design page.

The design process is flexible, and plans can be refined based on feedback. Adjustments are possible during the planning phase to ensure the final solution fully supports the store’s operation and the client’s expectations.

Flexibility during the planning and approval process is ensured through our Project Management service.

Modular systems & bespoke solutions
What is a modular store fitting system?

A modular store fitting system consists of pre-designed elements that can be flexibly combined and adapted to the store’s needs. These systems allow for easy reconfiguration, expansion, or rearrangement over time.

Our modular shopfitting systems and their application possibilities are presented in detail on our Products page.

The main advantages are flexibility and long-term return on investment. Modular systems adapt easily to changing product assortments and provide a consistent, well-organized appearance.

Bespoke furniture is recommended when the store’s operation, product range, or brand identity requires specific solutions. This is particularly important for service counters, which should support efficient sales processes, fast service, staff ergonomics, and brand expression.
At the same time, modular elements can also be made unique by aligning materials, colors, and details with the brand identity.

More information about tailor-made planning solutions can be found on our Shopfitting design oldalunkon talál további információkat.

Yes, modular systems can be effectively combined with bespoke furniture and elements. This approach delivers a cost-efficient yet visually distinctive result.

References projektjeink jól szemléltetik, hogyan kombinálhatók a moduláris rendszerek egyedi tervezésű elemekkel.

Ama Shop’s systems are made from high-quality materials and designed for long-term use, with flexibility for future rearrangement or expansion.

Production
Does Ama Shop manufacture store fitting elements?

Ama Shop works with a stable and long-term manufacturing partner network. Both bespoke production and the distribution of ready-made elements are available, always selecting the most cost-effective solution for each project.

Shelving systems, counters, display units, wall claddings, and visual merchandising elements.

Examples of shopfitting elements manufactured and supplied by us can be seen in our References projects.

Yes, all furniture and fitting elements are tailored to the specific requirements of each store.

Custom dimensions and requirements are addressed as part of the planning process, which is explained in more detail on our Shopfitting design oldalunkon talál további információkat.

Installation & implementation
What does on-site installation include at Ama Shop?

On-site installation includes the scheduled and safe delivery, assembly, and commissioning of store fitting elements and equipment. The goal is to ensure that all elements are installed accurately and in line with the approved plans

Delivery is organized with logistics partners, always selecting the most cost-effective and secure solution. Installation is typically carried out by our own team, while for export projects local teams may be supported with detailed installation guidelines.

If required, refurbishment and construction-related works are planned as part of the interior design concept. Ama Shop can coordinate these works through trusted subcontractors and provide full project management support.

Detailed information about implementation works and full project coordination can be found on our Project Management szolgáltatásunk leírásánál olvashat részletesen

Pricing, quotations & cooperation
How much does store design and fit-out cost?

The cost always depends on the specific requirements of the project. Ama Shop’s goal is to deliver commercially effective solutions within the available budget, with long-term value in mind.

The final price depends on factors such as the type of fitting systems used, the ratio of bespoke elements, and overall project complexity.

Yes, all quotations are clear and transparent, detailing the included services and cost items.

Az ajánlat felépítéséről és a szükséges egyeztetésekről a „How to request a shopfitting quotationblog page.

Quotations can be requested via the website, by email, or by phone.

The steps of the quotation request process are explained in detail on our How to request a shopfitting quotation ?" blog page.

The timeframe depends on project complexity and is agreed in advance.

Yes, both personal and online consultations are available.

Details about arranging a personal or online consultation can be found on our Contact page.

At Ama Shop, the design process is primarily carried out by our in-house team of experienced professionals, including furniture designers, product developers, and interior designers.
Our team works with a strong understanding of retail operations, customer experience, and brand-related considerations.

When a project requires additional expertise, or when clients already collaborate with external partners, we are happy to work together with interior designers, brand consultants, or marketing agenciesto ensure a cohesive and well-functioning final result.

Yes, Ama Shop has experience in delivering multi-store and franchise projects with consistent design and implementation.

Examples of multi-store and franchise projects can be found among our References projects page.

Experience & references
What types of retail spaces does Ama Shop work with most often?

Our references include small and large retail stores, franchise networks, newsagents, bookstores, fashion and hardware stores, as well as showrooms ranging from 20 m² shops to large-scale exhibition spaces. This experience allows us to deliver solutions for virtually any type of commercial space.

Our solutions for various types of retail spaces can be seen among our References project page.

Store design influences customer flow, product visibility, and sales performance.  
Egy jól megtervezett üzlettér nemcsak szép, hanem hatékonyan támogatja az üzlet működését is.

You can read more about the business and functional role of shopfitting on our Shopfitting szolgáltatásunk oldalán olvashat bővebben.

Yes, project references are available on our website.

Our completed projects and previous works can be viewed on our References page.

Yes, we also support later extensions and modifications when required.

Further details about post-installation extensions, modifications, and long-term developments can be found on our After Sales & Dynamic design page.

References

Explore our shopfitting solutions

Egyedi pult és üzletberendezési elemek tervezése egy Virgin üzlet kialakításához – Ama Shop referencia

Virgin shopfitting

Business equipment design, business equipment development and business equipment manufacturing

Tech2go shopfitting

Business equipment design, manufacture and construction

Szervita Deli shopfitting

Do you have questions about fitting out your store?

If you would like to discuss solutions tailored to your specific retail space, we are happy to support you through a personal or online consultation.